Right place at the right time? LocationTech’s role in the metaverse

Whether it’s the billion-dollar investment in Epic Games, high flying stocks, virtual property booms, or the rollout of Google wayfinding tools – there’s no escaping the hype and promise of the Metaverse. And as tech giants Apple, Microsoft, Google and Meta (Facebook) vye for market share ahead of new meta hardware releases in 2022, a range of technologies are staking their claim ahead of the anticipated gold rush.  Location Technology – on first mention – would seem like an obvious…